Amanda McConchie


Hello, I'm Amanda, an award-winning communications specialist with over a decade of experience within the media and public relations industries.

I founded my own consultancy, The Business of Influence PR in 2018 and I make it my business to provide expertise and experience through story-telling and results-oriented strategies, in a fast-paced, everchanging landscape.

My flexible services aim to meet the demands of a generation of digital and small business entrepreneurs whose innovation and strategic objectives don't necessarily mesh with traditional agency methods and lengthy, costly campaigns. I can turn my hand to any project of any size with any brief.

I began my career as a lifestyle journalist for (then Fairfax Media) before transitioning to public relations, managing campaigns and providing strategic counsel for both high-profile local and global brands across various industries: fashion, beauty, lifestyle, start ups and hospitality.

In 2016 I was the recipient of Bauer Media Public Relations Rising Star Award; an accolade that commended me on my strong relationships with media. These relationships - coupled with an individual and tailored approach to marketing - have seen me maximising brand visibility and successfully amplifying consumer engagement for clients across various platforms.

Contact me today

Complete the short form and I'll be in touch as soon as possible.

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