Do you sometimes feel like you’ve got a ton of great things to say about your business, but none of it appears to get through to the people that matter? Or maybe you’ve got an amazing service that makes people’s lives easier, but when you try to communicate this, the messages seem to disappear into a black hole without making a scrap of difference. Here's four steps to making your business communication a little more simpler.Read More
Freelancers are a significantly untapped resource - especially here in New Zealand - but going forward it is critical that more SMEs understand their value. Why? Here are five reasons below.Read More
Understanding your blogging personality type is essential to consistently writing brilliant content that your readers love. So many business blogs sound exactly the same. They lack personality and originality. They play it safe and can be, let’s be honest, a tad boring.
Identifying your blogging personality type will help you find your unique voice and add some spark to your content. So which one are you?Read More
The power of social media data analysis should never be underestimated, as it is such an important process for your business to harness it’s data to further understand your customers. Without reviewing your data on a regular basis you are missing out on clearly identifying who your target audience is, where they are, and what their interests are.Read More
Your website can say a lot about your business, studies show you have literally 2 seconds to impress your audience/customer or lose ’em. That sounds insanely quick but just put yourself in the position of a customer on another website, how quickly are you going to stay? For those of you who own brick and mortar stores, your website is sometimes the first point of call for customers. For those of us with online businesses it is even more crucial for business success.
So what does your business say about you?Read More